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Privacy Policy

Last updated: February 2026

Introduction

BioInfinity ("we," "our," or "us") respects your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase.

Information We Collect

Personal Information

We may collect the following personal information when you make a purchase or create an account:

  • Name and contact information (email, phone number)
  • Billing and shipping addresses
  • Payment information (processed securely through our payment processors)
  • Order history and preferences

Automatically Collected Information

When you visit our Site, we automatically collect:

  • IP address and location data
  • Browser type and version
  • Device information
  • Pages visited and time spent on pages
  • Referring website or source

How We Use Your Information

We use the information we collect to:

  • Process and fulfill your orders
  • Send order confirmations and shipping updates
  • Respond to customer service inquiries
  • Send promotional emails (with your consent)
  • Improve our website and services
  • Prevent fraud and enhance security
  • Comply with legal obligations

Cookies and Tracking

We use cookies and similar tracking technologies to:

  • Remember your preferences and cart contents
  • Analyze website traffic and usage patterns
  • Personalize your experience
  • Detect and prevent click fraud (via Buzzfighter)

You can control cookies through your browser settings. However, disabling cookies may affect your ability to use certain features of our Site.

Information Sharing

We do not sell your personal information. We may share your information with:

  • Service Providers: Payment processors, shipping carriers, and email service providers who help us operate our business
  • Legal Requirements: When required by law or to protect our rights
  • Business Transfers: In connection with a merger, acquisition, or sale of assets

SMS / Mobile Information — No Sharing for Marketing

Your mobile information will not be sold or shared with third parties for promotional or marketing purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

We will not share your opt-in to an SMS campaign with any third party for purposes unrelated to providing you with the services of that campaign. We may share your Personal Data, including your SMS opt-in or consent status, with third parties that help us provide our messaging services, including but not limited to platform providers (Telnyx), phone companies, and any other vendors who assist us in the delivery of text messages.

Information you provide when opting in to our SMS program (mobile number, opt-in timestamp, consent text, and IP) will not be transferred, sold, rented, shared, or otherwise disclosed to any third party (including affiliates or friendly businesses) for their own marketing or promotional purposes.

SMS Program & Mobile Messaging

You may opt in to our SMS program in one of two ways:

  • Check the SMS consent box at checkout and provide your mobile number, or
  • Text the keyword START to +1 (844) 544-0888 (see our public opt-in page at bioinfinity.co/sms).

By opting in, you agree to receive recurring automated marketing and transactional SMS/MMS messages from BioInfinity at the mobile number you provided (e.g., order updates, shipping notifications, promotional offers, new-product announcements). Consent is not a condition of purchase. Message frequency varies. Message and data rates may apply.

Reply STOP at any time to stop messages. Reply HELP for help or email support@bioinfinity.co. Supported carriers include AT&T, Verizon, T-Mobile, US Cellular, and their MVNOs. Carriers are not liable for delayed or undelivered messages.

Your mobile information will not be sold or shared with third parties for promotional or marketing purposes. Your mobile number, opt-in status, opt-in timestamp, IP address, and the exact consent text shown to you at the time of opt-in are stored indefinitely as compliance records (10DLC, TCPA) and are never shared with any third party for promotional or marketing purposes.

Data Security

We implement appropriate technical and organizational measures to protect your personal information, including SSL encryption for data transmission and secure storage practices. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.

Your Rights

You have the right to:

  • Access the personal information we hold about you
  • Request correction of inaccurate information
  • Request deletion of your personal information
  • Opt-out of marketing communications
  • Request a copy of your data in a portable format

To exercise these rights, please contact us at support@bioinfinity.co

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, comply with legal obligations, resolve disputes, and enforce our agreements. Order information is typically retained for 7 years for tax and legal purposes.

Children's Privacy

Our Site is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a minor, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last updated" date.

Contact Us

If you have questions about this Privacy Policy, please contact us at:

BioInfinity

1460 Broadway

Manhattan, NY 10036

Email: support@bioinfinity.co